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Google Display Ads are a powerful way to reach potential customers while they browse the web. The thing is, there are so many different ad formats, that it can be difficult to know which format suits your business. In this article, I will tell you...
Do you have a website for your business, and running Facebook ads, but without having a Facebook pixel installed? Then, I am sure that you are not seeing the success you would like to see on your ad analytics, right? Let’s be real, and say that you...
Facebook advertising is far from extinct. Even with the emergence of new social media contenders, you still need to master the art of Facebook advertising. It remains crucial for the modern marketer. Imagine this: 2.17 billion individuals, or nearly...
Google Maps is used worldwide to help people find their way. It is one of the most popular mapping applications. This is why Google Maps is a great and powerful advertising platform for businesses of all sizes. With Google Maps Ads, you can reach...
Local businesses aiming to expand their customer base need to implement a robust local SEO strategy. However, attracting website traffic is only a small piece of the puzzle. To truly succeed, you must convert website visitors into customers. This is...
Are you a business owner, running Google Ads and looking to elevate your advertisements’ visual appeal and engagement? Then you may benefit from implementing image extensions. Image extensions make it possible to add images alongside ad text...
As the popularity of Instagram continues to grow, so does the importance of having a strong presence on the platform. However, many businesses and individuals are fighting for attention. This makes it challenging to stand out and attract new...
Do you sometimes feel like your head is going to explode with all of the buzz going on around digital marketing topics? There are thousands of online updates in the digital marketing industry every week and it keeps getting bigger! If you are not...
If you’re new to Instagram, you may have heard the term “impressions” thrown around, but you’re not quite sure what it means. Don’t worry – you’re not alone! Impressions are an important metric on Instagram that...
If you’re thinking about advertising on Google, you may wonder how much it will cost. The answer is: it depends! The cost of a Google ad can vary depending on several factors, including your industry, your target audience, and the keywords...
